Earth.co another notable dot CO domain name sale was recently reported on NameBio. The domain name Earth.co sold for $15,000 USD on October 10, 2018. Notice that Earth.com a dot COM domain name was reported to have sold in 2005 for $800,000 USD. The venue for the dotCO sale was once again Sedo.
Pricing of dot CO vs dot COM
Did you notice that the purchase price of the dot CO was NOT roughly 10% to 20% of the dot COM price? That rule of thumb currently seems to fail on high priced dot COM domain name sales.
We can, however, observe that comparable two word dot COM sales recorded on NameBio are the same or lower than the one word dot CO sale. This pricing pattern is what I have seen repeated over the last year. But what about use.
Earth.com Domain Name Sold For $800,000
A search on Google for the keyword earth returns results which include big names such as Google Earth and NASA. Earth Day, Earth Hour, Earth Magazine, Earth Explorer, and various education and Earth News websites round out the top organic listings.
I do not see Earth.com listed in my search results. Earth.com appears to be a Lifestyle and Environment themed news or magazine website. The owner of Earth.com appears to be a company based out of Reno, Nevado, USA.
Earth.co Domain Name Sold For $15,000
Earth.co appears to be owned by a travel media company based out of New York City. The website currently features beautiful high quality images of landscapes from Earth of all places!
I noticed that the Instagram, Twitter, and Tumblr usernames are the one word earth, nice grab. Following those social media links and reading a bit led me to the domain name EarthSpots.com. Archive.org confirmed my suspicion. This appears to be a domain upgrade from a two word dot COM to a one word dot CO.
- Earth.co (Paid $15,000)
- EarthSpots.com (GoDaddy Appraisal $1,787)
Dot CO buyers seem to be taking advantage of the relatively lower priced single word domain names available at auction today. Prices on single word .CO domain names like Earth.co will not stay low much longer. Many domain name sellers have already increased their prices well above market anticipating an increase in demand within the next few years.
Earth.co was purchased by a travel media company based out of New York City for $15,000.
The next generation of business owners may not be hung up on the extra letter M in dot COM. They appear to be reaching for the single word instead of two or three which can have the negative impact of limiting their product or service offerings down the road. In previous posts and here once again, I have noted that both American and European companies are operating websites using the dotCO top level domain.
You might also like:
- Dabble.co Chicago Based Company Using .CO
- Share.co Domain Name Sold For $21,006
- Reason.co Domain Name Sold For $5,300
Feel free to contact me to discuss this article or to compare your own method of appraising .CO domain names.
Please allow 24 hours for a response. Web development projects and time zone differences may slow my response time.